* Free offer in Continental US only - discounted shipping for everyone else!
about us
Better Skateboarding is changing expectations about the way a wheel should perform and last despite all you put it through.
We are three guys who got together to make a better wheel. The wheel we wanted was one that performed better, lasted longer and cost less than the big brand wheels.
Through hundreds of experimentations the goal became more like an obsession. First attempts were like rocks with bearings in them. The next attempt, we wanted to make the wheels have better bounce, but we over did it. Those ones were like super balls with bearings. We must have tried twenty different urethane formulations before we got it right. Then a few more to perfect it. Everyone started telling us that the feel was better and the wheels were harder to flatspot than the wheels they were currently riding.
In the end, the new type of urethane that we developed along with a unique casting process combine to make a truly "better" product. All of the wheels are classic shaped 49 - 54mm and test with a durometer at about 102A (but they really do feel like 98 or 99 - can you imagine?).
So, we got so excited that we started a web site called Better Skateboarding to sell some wheels so we can raise some cash to come up with even better wheels. Now we find ourselves among a community of small skate companies and the feeling is incredible. You really can create something and bring it to the skaters.
Better Skateboarding is small and we want to stay small. The big corporations have taken advantage of us for too long.
We'll be releasing several new designs later in the year as well as a "design your own" wheel feature. Keep an eye on us as we intend to change the wheel world forever.
